I have so many compliments on the colour and health of my hair since using Clean Blonde Violet Toning Fudge shampoo. I have grown my colour out and are totally natural with mainly grey hair with a few subtle strands of brown remaining. With the violet shampoo it gives my hair a modern fresh look and I don't feel old. I was dreading going grey, but since covid and as the hairdresser's were shut, I decided to go for it and grow my colour out. Best thing ever, liberating and no costly trips to the hair salon. I like the purple colour in my hair after shampooing, but if you don't I would go for one that isn't a violet toner. I use a fudge shine shampoo in-between washes which is lovely, but I would like to try the mint and volume shampoos. All Fudge shampoos smell great and their product last ages as only a small amount goes along way. Don't hesitate to purchase, you won't look back.

Smells absolutely amazing and has given me such a lovely tone to my hair i love it 🥰 

This is such a good shampoo. I have used this for many years, since being introduced by my hairdresser… it really works and helps keep your colour blonder for longer. Through lockdown this was a miracle worker for me. This usually last me a very long time. Worth the money…

the best purple shampoo ive ever used,gets rid of yellow tones and reduces brassiness.leaves my hair so soft and smelling so good