FUDGE THE RULES
Fudge celebrates the people who refuse to be labelled or 'boxed in' to one lifestyle - and more importantly, one hairstyle. We're for the people who want to turn heads, so our range of hair products is designed to help you create your own bold, individual look.
MEET OUR BLONDE TONING HEROES
Don’t choose between toning and repair! Our Clean Blonde range features dual-force hair care products, with salon-strength violet micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PlEX™ technology penetrates deep into the hair's core to repair chemical, styling and environmental damage!
SHOP THE RANGE
Shop our range of 5 Shampoo & Conditioner duos, tailored to suit every hair type. Developed with Opti-PLEX Technology to repair, plus FragranceFuse™ for a 24hr fresh scent!
Discover our diverse range of cult classic styling products, which have been crafted for all hair types, enabling you to mould, shape, hold, and define.