When you venture out into the urban jungle, tiny particles of dust, smoke and pollutants, settle onto your hair and scalp, creating friction between strands. The result? Locks become weaker and duller. Don’t worry though! We’d never let you walk around with anything less than your healthiest and fiercest head of hair. So, here’s a guide on how to protect hair from pollution and reverse any pollution-related damage.
How To Protect Hair From Pollution
Use A Hydrating Shampoo
To protect your hair from pollution and prevent dirt from settling onto your scalp, opt for a shampoo that washes away build up without stripping your hair of its natural oils. A cleansing formula infused with purifying micelles will do the trick, like our Luminizer Moisture Boosting Shampoo.
It combines a featherlight micellar oil complex with Opti-PLEX™ technology to gently refresh and nourish hair, while strengthening and shielding it too. It adds endless shine, leaving lacklustre strands enviably glossy.
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Use A Leave-In Conditioner
To prevent hair from becoming dry, frizzy and damaged, a repairing leave-in treatment is key. It’s the ultimate way to reverse hair damage caused by pollution.
We recommend our One Shot treatment. Combining creatine, guarana, wheat and silk proteins, it strengthens, repairs and nourishes, helping to reverse the signs of damage. Spray it onto damp hair and comb through. You can thank us later!
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Opt For Lightweight Styling Products
Bad news – thick and heavy styling products can attract more pollution particles into your hair, further trapping dirt and grime. Good news – our styling range includes a whole host of gels, sprays and creams that are lightweight and won’t weigh hair down (we told you we had your back!)
Our Matte Hed Moudable, for instance, boasts a clay-cream texture that smooths easily through hair and doesn’t weigh it down. It allows you to create your unique look without worrying about pollution damage. Smooth it through your hair to mould, shape and add texture.
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How To Reverse Hair Damage Caused By Pollution
Strengthen And Repair
Did you know that common air pollutants damage proteins in your hair that are responsible for its health and growth? As hair becomes drier, duller and more difficult to manage, a strengthening and repairing treatment is essential.
We recommend our Damage Rewind Reconstructing Shampoo and Conditioner. The ultimate combo for dry and lifeless hair, both formulas boast a unique repairing complex that rebuilds the bonds within your hair shaft to counterbalance damage caused by pollution. This duo builds up your locks’ defences and instantly leaves them 95% stronger!
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Protect Hair From Heat Damage
As air pollution weakens your hair, you need to take extra care not to inflict further damage. We’d recommend applying a heat protection product before styling.
Our Blow Dry Aqua Primer is the perfect choice! Blending hydrating hyaluronic acid with our WEATHER-SHIElD™ technology, it protects hair up to 230°C. It also prevents frizz, leaving tresses soft, smooth and jaw-droppingly glossy.
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Fudge Tip: Be extra gentle when styling and prepping your hair. Pollution damage can make it susceptible to breakage and split-ends, so take your time when brushing it and work from the ends upwards.
Add Shine
If pollution has left your tresses dull and lacklustre, help them to look instantly healthier by giving them a beautiful glossy finish. As we like to say: the shinier the hair, the harder they stare!
Whether you’re after a finishing mist or hydrating serum, we’ve got you covered:
- Hed Shine Spray: A blend of jojoba and argan oils, this hair mist instantly adds shine to your tresses. Spray it over hair for a showstopping glossy finish.
- Aqua Shine Serum: Infused with hyaluronic acid and SHINE-lOCK™ technology, this hair serum smooths away frizz and adds long-lasting shine. Apply it onto dry tresses for hair that looks sleek and chic.
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